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Barnes' Blog


The Coach Travel Group


Posted On 11 June 2024 at 14:05 by Barnes

The Coach Travel Group

Barnes Coaches gets on board with The Coach Travel Group
Barnes Coaches is proud to announce the launch of The Coach Travel Group, uniting seven leading coach companies to form a leader in coach and minibus transport services.

🚍️Alpine Travel including Jones Holidays 
🚍️Coatham Coaches
🚍️JH Coaches
🚍️Johnsons Coaches including Whittles Coaches
🚍️Swans Travel
🚍️The Ready Group including Readybus, Arena Travel, Turbostyle Coaches and LJ Edwards

Together, we're poised to deliver even greater value and service quality to our customers.

The move will change the face of the UK coach travel industry as seven firms (Alpine Travel, Barnes Coaches, Coatham Coaches, JH Coaches, Johnsons Coaches, Swans Travel and The Ready Group) are now part of The Coach Travel Group. The strategic acquisition has created a forward-thinking firm focused on unrivalled quality and customer service.

Swindon-based Barnes Coaches is well-rooted in the local community and has now teamed up with fellow like-minded operators from across the country. The amalgamation under The Coach Travel Group banner ushers in a new era of travel for local passengers throughout the region .

"This is a major event for Barnes Coaches and the whole of the UK coach travel industry," said Matt Barnes CEO of Barnes Coaches. “We are proud to have joined a national group formed by local coach companies. Loyal and new customers will still receive our high level of service, but they can soon take advantage of a wider selection of holidays and tours.

"By joining forces with other respected businesses, we have laid the foundations for an unbeatable group travel experience. With the support of our new partners, we can be a leading name in the industry while continuing our aim of improving every journey.

“The main reason for merging with other coach travel businesses was to expand our reach and capabilities. We can now offer a more complete solution to our customers and will have the ability to say ‘yes’ to new customers wherever they are.”

Setting the highest industry standards

The creation of The Coach Travel Group is a bold and positive move, and is only the start of the journey. The new business has a high-growth strategy with the potential for future acquisitions, and is now placed as the travel partner and employer of choice in the industry. Each one of the seven founding firms has a strong reputation for safety, customer service, operational delivery and a culture of respect for all stakeholders.

Whether you are booking school travel or a European holiday, every member of The Coach Travel Group pledges to deliver a high-quality experience. Safety of staff and passengers is paramount and the new group is committed to investing in training, technology and new vehicles to ensure reliable and comfortable trips.

Local knowledge and UK coverage

Like the other businesses in the group, Barnes Coaches has a long history in the coach travel industry with fully-trained, experienced staff who have developed strong links in the local community. This is one of the key benefits of The Coach Travel Group – it can offer UK-wide coverage but retains a personal and reliable reputation among its current customers.

Matt added: “Our broad base of local customers can still rely on Barnes Coaches to provide an affordable and convenient travel experience with a modern fleet of comfortable, eco-friendly coaches driven by professional drivers.

“As part of a national group, we can negotiate better deals with suppliers and invest in new technologies to enhance the overall customer experience. It will also give us coach parking and service back-up across the country.

“Barnes Coaches customers can expect the same level of service as they have always enjoyed, delivered on our coaches with our drivers. Our focus on customer satisfaction will continue and be delivered by the same team as before.”

Please be reassured that the friendly faces you've come to know and trust at Barnes Coaches - our dedicated reservations team, drivers, and our big green coaches - will still be taking you on your holidays and day trips. All your bookings for holidays and day trips are secure and will go ahead exactly as scheduled. Our goal remains to make every journey with us enjoyable, comfortable, and memorable while upholding the high standards of safety and customer service you're accustomed to. Being united as The Coach Travel Group will allow us to offer you a broader array of destinations and enhanced travel packages while maintaining the exceptional customer service and competitive pricing you've come to expect from us.

Thank you for your continued loyalty. We look forward to continuing to explore new horizons together. 🚍️

Find out more about our group today www.coachtravelgroup.com

For any media enquiries, please contact:
Barry Hunt - Wordsmart Communications Ltd
Tel: 07721 907997 | Email: barry@wordsmart.biz

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